Ask the CEO, Summer 2011 Edition

I would like to thank everyone who submitted their questions and for reading about us here at QuickLogic HotSpots.  On to the questions… Q: Was QuickLogic late to get into the mobile picture? A: I think the answer depends on how you define ‘mobile picture’.  Certainly, our introduction in 2007 of the CSSP model and […]

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Uplinq 2011

For those headed to UPLINQ 2011 this week, we hope you’ll stop by our booth during the Mobile Innovations Showcase at Qualcomm’s annual conference.    We’ll be showing VEE and VEE-related solutions all day Wednesday and Thursday. Details on UPLINQ can be found at http://www.qualcomm.com […]

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New QuickLogic Interview from Electronic Design

Here’s a link to recent interview I did with Electronic Design http://electronicdesign.com/article/digital/Improving-Display-Quality-and-Efficiency.aspx Questions and comments always welcomed […]

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I want an Ice Cream Sandwich

The big news spreading around the techie blogosphere this week is Google announcement of Android 3.1, dubbed ‘Ice Cream Sandwich.’  While undoubtedly an expected boom for local purveyor of all things cold and yummy IT’S IT, the main benefit of Ice Cream Sandwich is that it promises to combine mobile phone and tablet OS architectures.   […]

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Don’t Miss CTO Tim Saxe

Greetings.  If you are located near San Jose, I would encourage you to join myself and QuickLogic’s CTO, Tim Saxe, at the inaugural Linley Tech Mobile Conference on Wednesday, April 20th.  Tim’s going to be speaking about “Optimizing Battery Life and Sideloading Performance with USB Tunneling.”  I’ve seen the presentation, and it’s full of extremely […]

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Why Are DPO’s Power Savings Variable by System Design?

One question I frequently get from potential customers is why QuickLogic’s DPO CSSP-based technology ‘will extend your battery life an average of 20-25%’, rather than ‘will extend your battery life 25%’.  The difference, of course, is that we state an average savings rather than define a specific savings. There are a few reasons for this, […]

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Display Size and Smartphone Sales: A Continuing Trend?

It’s readily apparent to anyone that follows the smartphone market that display size has become a key selling factor.   To demonstrate this, I randomly looked at a few websites and printed advertisements from both carriers and device OEM’s, and sure enough the first specification I saw (after OS) was the aforementioned display size. A larger […]

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On Pico Projectors, and Why VEE Can Really Make a Difference

To elaborate on our Pico Projector press release of last week… The value proposition that VEE brings to smartphone and tablet displays is the same as in pico projectors: increase viewability.  As with on-board displays, VEE optimizes the viewing experience for viewing conditions: that is, source data and ambient light viewing conditions are examined in […]

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Ask the CEO, Questions Answered

Hello, and welcome to the first of hopefully many ‘Ask the CEO’ sessions here on QuickLogic’s HotSpots Blog.  I appreciate the time that our readers took to send in questions, and hope that you find this exercise worthwhile.  Now, to the questions: Q: How do we know VEE/DPO is used in a Phone/Tablet?  Is there […]

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So, Really…What is a CSSP?

Starting off, CSSP equals Customer Specific Standard Product.  QuickLogic introduced the CSSP concept to the market back in 2007, and our efforts are paying off, as shown by the growth of this technology (we reported a 93% increase in new product sales in our last earning call). But what exactly is a CSSP, and what […]

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