Today we announced another in a line of designs with our good friends at Kyocera. Building on our VEE and DPO designs with them, we’ve expanded into the connectivity realm to integrate a CSSP featuring inter-processor communication technology. A high-level view of the technology is found here, with an earlier blog written back in July mentioning the technology here.
I’ve heard people say that it’s a lot easier to keep an existing customer than to win a new customer. In some places, perhaps that is true. My experience in the handheld device market is that it is just as involved to keep a customer as it is to obtain a new one. We believe the fact that Kyocera continues to use QuickLogic validates not only the CSSP model as a whole, but also that QuickLogic is a trusted partner for our OEMs.
Additionally, I believe this design demonstrates how QuickLogic can leverage successful CSSP engagements and grow in terms of the number of technologies and products we sell to our customers, judged just on the fact we’ve now included connectivity solutions to the visual solutions we sell to Kyocera. While some may argue that connectivity may not be as ‘sexy’ (yes, I’ve heard that…) as visual, connectivity solutions nonetheless provide a valuable and essential method of solving design and user experience issues
Finally, a little eye candy…
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